TINTSWALO BALOYI
JOHANNESBURG – FOLLOWING the bank’s agreement with local mobile network operators, Absa customers can now interact with the bank’s  app even if they have no mobile data.

Officials said Absa is thus the first bank in South Africa to offer reverse billing across all four major mobile networks.

Jan Moganwa, Chief Executive Customer Solutions at Absa Retail and Business Banking, said the agreement signed with Cell C, MTN, Telkom and  Vodacom allowed the service providers to charge data costs back to Absa  rather than customers.

“This allows them to enjoy the full benefit of banking from their mobile  device and buying airtime even if they have depleted their pay-as-you-go  or monthly contractual data allocation,” said Moganwa.

Moganwa said reverse billing was one of many initiatives that will be rolled out by Absa as part of the bank’s innovation journey.

“Everything significant that our bank’s digital team is currently working on forms part of the move to delight our customers and offer them a smooth digital banking experience, from start to finish,” concluded Jan.

– Guardian