By MTHULISI SIBANDA
JOHANNESBURG  – FORD South Africa is the new official vehicle sponsor for Premiership side, Orlando Pirates.
The partnership agreement, which formally kicked-off at the Orlando Stadium on Tuesday, encompasses a three-year deal in which Ford will supply Pirates with vehicles across its portfolio, including the iconic Mustang, Ranger, Everest, Transit and EcoSport.
Dr Casper Kruger, Managing Director, Ford Motor Company Sub-Saharan Africa region, said Pirates was a household name in South Africa, with a massive following and a proud heritage as well as an impressive record in the Premier Soccer League.
“We are delighted to become the vehicle of choice for Orlando Pirates for the next three years, and look forward to the exciting opportunities this sponsorship presents, for both the club and Ford,” he said.
Pirates, established in 1937, is one of the most successful and recognised brands on the African continent.
Club chairman, Dr Irvin Khoza, said Pirates was synonymous with excellence and steeped with a rich and proud history.
With a combined history of 189 years, the merging of these two brands,which continue to make a huge impact on society, speaks volumes to the legacy that will be left behind by the journey that we’ll take from today and into the future,” Khoza said.
– Guardian